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The director of the New York State Energy Research and Development Authority’s NY-Sun Initiative has $1 billion to spend on scaling up solar power in New York State.

David Sandbank ’89, the director of New York’s NY-SunInitiative, has $1 billion to spend on scaling up solar powerin New York State. The money isn’t his—it comes largelyfrom New Yorkers’ utility bills—but he has been selectedby Governor Andrew Cuomo to deem how it is used. HowSandbank got to yield such influence in a growing industryis an interesting story.

David Sandbank ’89

David Sandbank ’89 is the director of the New York State Energy Research and Development Authority’s NY-Sun Initiative, which has $1 billion to spend on scaling up solar power in New York State.

By his own admission, Sandbank barely made it to college.He struggled in high school and redeemed his record a bit witha post-graduate year at the all-boys Bridgeton Academy inMaine. “My parents thought I was crazy because I volunteeredto go,” he said, adding “but I got to Bridgeton andI worked my tail off.”

His strategy worked. Adelphi admitted him in spite of gradesand SAT scores that fell below the typical cutoff. “Here’s aguy who really struggled in school but was given a shot to goto Adelphi because they saw strength and someone tryinghard,” Sandbank said.

After graduating from Adelphi with a B.A. in Sociology,Sandbank fell into advertising—the career that his father,the director and photographer Henry Sandbank, had madehis name in. “I enjoyed it, but something was missing there,and I wasn’t sure what it was,” Sandbank said.

Herb-infused vodka helped him find the answer. Sandbankdidn’t drown his sorrows in it. Rather, he teamed up with twocolleagues to develop and market it as the brand ambassadorand head of sales at Garden Variety Vodka. All of a sudden,he got to be a “big picture person,” developing strategyand honing his sales skills, “which I didn’t even know I had,”Sandbank said.

Next came some soul-searching and some good fortune.I was very interested in technology and being an entrepreneur,”Sandbank said. A chance invitation to sell solar systemsto pool owners in Westchester became his entrée.“I knew energy was going to be an economic driver in thecountry, and I knew solar had to be at the forefront of that,”he recalled.

Sandbank joined OnForce Solar, Inc. as employee number one,and he quickly helped the company scale up from installingpool systems to setting up solar systems for commercial clients.“I did what I do best,” Sandbank said. “I learned about theindustry on my own…I basically learned how to do every singlejob in the entire company,” from sales and marketing to obtainingpermits and hiring installers.

Sandbank takes special pride in the team he created at theBronx-based company, which grew to 100 employees by2014. Committed to hiring locally, Sandbank admitted,“It was really hard to recruit” as few local residents had therequisite training and experience. “So we would take riskson people and train them.”

“I can see promise in people,” Sandbank said. “Because ofwhat I came up through in my career and educationalpast, I’m able to cut through the clutter a little bit easier,and I feel I put a really good team together—sales, operations,engineering, you name it.”

During his time at OnForce, Sandbank witnessed up close theemergence of the solar industry. “When I first got into the industry,solar for your home was for the rich, well-to-do hedge fund ownerwho drove a Prius,” Sandbank said. “When I left the company,it was for every middle-class person you could imagine.” Henoted that leasing plans have made solar far more affordable forprivate homeowners as well as commercial enterprises.

Now, as director of the New York State Energy Research andDevelopment Authority’s (NYSERDA) NY-Sun Initiative—aposition he started in November 2014—Sandbank is takingsolar to the next level. He oversees incentive programs andother initiatives designed to further lower costs andstreamlineprocesses for solar installation. “It’s a billion-dollar initiativeto create a self-sustaining industry,” Sandbank said.

Sandbank’s entrepreneurial experience is serving him well.“I love bringing my street cred to NYSERDA and using that tocreate decisions that make it easier for the solar installer todo their job,” he said.

He is gaining increased recognition for his work. In June, , a website that covers energy marketrends, named Sandbank one of the Top Ten New York EnergyGovernment Leaders.“I feel like I really have a job that is right for me, and I’m right forthe job,” Sandbank said. “And it’s in an industry that’s fun, an industrythat’s there to help save the environment, to help peoplesave on their electric bills. It’s a lot of work…but it’s gratifying.”

This article was published in, Fall 2015 issue.

For further information, please contact:

Todd Wilson
Strategic Communications Director
p – 516.237.8634
e – twilson@adelphi.edu

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